It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” – Warren Buffett
Many reputations and enterprise brands are currently at risk. An enterprise’s brand reputation consists of various factors. A strong brand will endure criticism, and since all consumer experiences are subjective, no brand can get everything right, all the time.
And that's where you come in, as enterprise security, whether it’s done well or not, can significantly impact an enterprise’s brand.
This year’s Security 500 report offers 10 security risks to your enterprise’s reputation, as ranked by you in your Security 500 survey responses, in addition to how one CSO is mitigating them in his enterprise.
R. David (Dave) Mahon is the Chief Security Officer at CenturyLink, a role that he’s held since April 2011. As CSO for the third-largest communications provider in the U.S., his responsibilities include enterprise-wide security strategy, information security, cyber defense, critical infrastructure protection, physical security, network fraud and abuse, industrial security, international travel security, threat intelligence, workplace violence prevention, executive protection and investigations, and he is also the company’s liaison with the National Security Telecommunications Advisory Council (NSTAC), National Cybersecurity and Communications Integration Center (NCCIC), as well as federal and state law enforcement and homeland security agencies.